PR People Perplexed by Digital Media

Public Relations Perplexed by Digital MediaThe writing is on the wall, and it's been there for awhile. Digital Media is quickly and most certainly taking over Print Media. Advertising in the Print Media has dropped by 23% in the last 2 years. Almost 1 out of every 5 journalists that were working for newspapers in 2001 are now not working for newspapers. Public Relations people are trying to monetize online media and divorcing themselves from the dying print media at the same time. Read the whole story here.

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