New York Public Relations

Nolcha Fashion Week kicked off with Fashion’s Night Out on September 8th, 2011. This year, Nolcha produced an Independent Pop Up Shop at the Opia Lounge on 57th Street. The event was hosted by The New York Post, Ricardo Ralph Lopez, Farasha Boutique, and Globalfashionbrands.com. Seventeen fashion brands were presented at FNO; including several eco friendly brands. Press and Industry personnel had the opportunity to browse the different collections; visit the Kroma Makeup and Kiss Nails beauty bar; and sample cocktails provided by Don Q Rum. The first 100 shoppers who attended received gift bags with goodies from vitabath and LypSyl among others. Nolcha Fashion Week continued on Monday September 12th at The Metropolitan Pavilion. The event featured 3 runway shows, and an all day Apparel and Accessories Exhibition. Visitors had the opportunity to browse the various collections at the exhibit or visit the bar for refreshments from Vitamin Water and DonQ Rum. The runway shows

Fall 2011 Nolcha Fashion Week kicked off on February 10th at the Empire Hotel in NYC. It began with a pop-up showroom at the Empire Hotel's rooftop lounge where 19 independent fashion brands from all over the world showed their collections to a select group of buyers, editors, and industry VIP's. Celebrity stylist Jess Zaino of Style Network & Glamour.com gave style tours of the showroom and an onsite Beauty Oasis was provided so that guests could partake in hair touch ups by Paul Mitchell and nails and lashes by Kiss. The good times continued that evening with an invite only Cocktail Party to celebrate Nolcha Fashion Week. The following evening Nolcha celebrated the launch of their new e-commerce platform: www.GlobalFashionBrands.com , with a party at the Dream Hotel's Ava Lounge in Midtown, Manhattan. NYC based PR agenc y AMP3 Public Relations handled the PR for Nolcha Fashion Week 2011. If you are looking for a NYC PR agency , please contact AMP3 PR at